A Comprehensive Cheat-Sheet: Effective Online Promotion Strategies for Your Hemp Business in India

Hemp although is legal to grow and sell after getting all the preferred licenses. It is not an easy task to promote it through social media like Facebook and Instagram.

Some days ago after Elon Musk announced that cannabis/ Hemp businesses can promote on Twitter, however, it is still not allowed in India to promote hemp brands on Twitter.

Advertising and getting free organic traffic become very hard for canna-business in India. However, there are many ways these brilliant companies are working for brand awareness.

Ideas for cannabis businesses to promote and make their brand spread are.

• If you are a clothing brand then try to use less like cannabis clothing, hemp clothing and use more like sustainable clothing.
• If your product is medicine then also try to make the name of the socials tricky so that social media would not assume it as an illegal activity. 
• Do not mega-expose the word cannabis, rather than that try to show the benefits of the products.
• Do not limit yourself to Facebook and Instagram, there are thousands of social media channels that could help you to get good free traffic on your business website for years and also this will help you get a better ranking on search engines, later results in good organic SEO growth.
• Use the free listing website available. Analyze your competitors and find the best listing websites and add your websites to get good traffic and ranking. Google my business is one of the best listing websites which can help you get loads of traffic and enhance your Google search engine visibility. Believe me google business can get you free traffic from the local area near to your physical location.
• Use influencers, ping influencers, and do collaborations or paid posts to get traffic from other sources. People believe in Influencers thus they will believe in your business with the help of the influencers.
• Run giveaways for your existing customers or make surveys or sponsor a competition.
• Sponsoring a party or event can also increase your brand value. Examples: Business events, cannabis events, ayurvedic cannabis events, music festivals, and Global expos.
• Make informational content on Youtube, Facebook, and Instagram and get free traffic as good karma for educating society.
• Fill in answers on the community websites to educate society and get the traffic as good karma.
• Repeat this forever to make your business last longer.

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